Weekly Report Provide Helpful Campaign Data
Posted Sep 06, 2012 by Alejandro De La Cruz
Do you want to know how many people joined your cause this week? Ever wonder how many people viewed your new petition page? The new Causes.com weekly report provides all of these data points directly to your inbox, every week, to help you understand engagement and participation on your Causes’ page.
The Nuts and Bolts
Causes Product Manager Rohan Dang said, “The weekly reports email is one of many steps we’re taking towards empowering our organizers with key information about their causes and actions. We believe that by having such visibility into their causes, organizers will be able to make well informed decisions about what’s working with their causes and what’s not.”
Why do you want this?
- Knowing when your cause page is thriving is important!
- It’s great to know real people are viewing, participating, and sharing your content.
- Your data will help you shape your campaign plans to ensure success.
Understanding a cause page’s data is something we thoroughly enjoy. For example, last month we looked at the number of people who signed a petition and found that more than 2 million signatures were penned to petitions across the Causes site, throughout all petitions created. Studying this data helps us understand how people around the world are using Causes’ tools and how we can make those tools better.
Your weekly report will rouse similar questions for you and ultimately lead to better results and offline success. And it’s important to note that the data you’ll be seeing every week translates to more than numbers: these are real people investing time in your campaigns.
If you’re the leader of a cause, make sure you have a functional email address associated with your account. After that, just leave the rest of the data collection and sorting to us and get ready to gain more insight into the power of your campaign.